Authentic Beauty official blog
You Shine Through

Jan
20

So much for my good intention to write everyday. I arrived FINALLY and got set up on Thursday night. On Friday it was very very slow and I was beginning to think I had made a mistake by coming. I didn’t even want to blog. I was in bed early and set my intention to have Saturday be amazing.

I walked in the door Saturday morning and people were lined up waiting for me. I began prepping several people who were either being interviewed or who were interviewing. Unfortunately I didnt catch who everybody was but I did end up doing Beth from the REAL WORLD who just started her own show. I have a picture I will upload later. I saw Miss America, Cassandra, an actress in the Quentin Terrantino movie, and an interviewer from Hollywood tv.

Shortly after lunch the promoter of my event ran in and said pack up you are being permantly moved to the Getty Image Studio. I packed up and got my stuff together as quickly as I could. When I walked in it was pandomonium and I wasnt allowed to turn on my makeup lights. How was I supposed to see to do makeup? Helen Mirren was walking out as I was walking in. Read the rest of this entry »

Jan
17

I found out yesterday afternoon admidst packing inventory, getting my hair done, working and being generally busy that my flight to Sundance was cancelled. And not only from Atlanta but nearly EVERY single first morning flight into SLC was cancelled. Given that I was flying on a buddy pass this means that every other flight would be oversold becasue they would be squeezing in all those passengers into any revice that was available.

I jumped out of panic mode and into “there has got to be a solution” mode. Of course there just happened to be one person who helped and then another and then the flight was delayed (which was good because it gave me more time to pack) and then we sat on the unway until 3 am (also not a bad thing becasue I would have had to sleep in the Phoenix Airport) now the flight to Salt lake was delayed again not a bad thing….I won’t have to wait fo that long for my other Sundance comapnion Kathleen Plate of Smart Glass.

The moral of the story Spend the $600 on a real ticket or trust that it will always work out you just have to know it will.

Jan
15

In 3 days I will be heading to Park City Utah to be doing makeup at the Alive! Expo Green Pavilion and the World ONE Peace Cafe. I am thrilled and excited to be a part of this years’ festival. I have had the privilege to meet Josh Tickell who’s film Fields of Fuel has been nominated. He has 8 showings of his movie where “An Inconvenient Truth” only had 2. Check out his website www.fieldsoffuel.comto see what all the buzz is about. I will be taking care of Rebecca, his marketing director, for their premiere.

A few other people have gotten wind that I will be there and so for those of you who need me send me an email at alyson.hoag@authenticbeautyllc.com and I will see what I can do.

As for the rest of you stay tuned for the update. I cant wait to share my adventures with you!

Dec
16

cropped-smokey-eye.jpgIt is that time of year again.  I had my first day of being slammed with holiday party makeup.  I LOVE IT! Here are some helpful hints:

Remember to think about the lighting you will be in…Is it a dark, candlelit, bright etc?

If it is dark you are going to need a LOT of makeup..just remember that you have it on so you dont make plans to stop off at the grocery store

What color dress are you wearing?

If it is black I am a fan of the smokey look which basically consists of a fade technique of darker shadow on the lid to a lighter effect under the brow.  My favorite way to do it is to:

  1.  Start with foundation on the lid. This will keep it moist and allow you to blend easily
  2. blend a black and brown pencil on the lashline and use a brush to blend it out until the lines disappear. 
  3. Apply a color like moondust on the lid (on top of the faded pencil) (make sure you use a brush like the chisel deluxe fluff…if you dont it will end up a mess)and fade it out just above the crease.  Keep your eyes open and smile when you are blending the crease. (you must have a natural expression on your face otherwise you will risk looking superimposed)
  4. Apply a pressed powder that is your skintone or lighter from the brow down to the crease.  Blend until your skin is covered and the edge of the moondust is softened (no harsh lines! you can always add more later if it needs intensity) (Keep smiling)
  5. Add a light shimmer under the brow on top of the powder. I like using a shimmer powder becasue it looks more sheer and lays easily on top of the powder. It wont look like a disco shimmer and it it amazing in dark light!  You look like you are glowing.  I personally like using glitzy which is a white shimmer powder.
  6. BLEND BLEND BLEND.  Most women think they are done. Maybe, maybe not. Take a close look. Look in the dimly lit light, look in the natural light. Smile. Do you see any hard edges? Is your lid saturated with color?  Sometimes if you have dry skinned lids you might ned to apply the moondust, powder and glitzy 2 or 3 times to look smooth. Think paint here. It doesn’t take one coat to cover the wall when you are painting it! Just make sure it looks seamless.
  7. I like to use a little of the moondust under the eyes and a black pencil either inside (yes!) or a black shadow mixed with moondust using a mini detail chisel brush.  This is lighter then just a dark line under the eye. Using pencil inside the eye adds drama..just check yourself before you walk in the party to make sure your eyes didnt wash it out.  It is easy to reapply so just carry the pencil with you.
  8. Lastly, line your eyes with black shadow mixed with eyeliner sealer.  Eyeliner Sealer is the BEST product for lining with.  It will intensify the pigment and make it last. IT IS EASY EASY EASY and best if you have “mature”eyes.  Take a drop of the sealer, put it on your hand, dip a taklon definer brush (VERY thin and stiff brush) in the sealer then into the color. Mix like a water color and practice drawing a line on your hand before applying to your eye. The texture should be saturated and consistent otherewise it wont be as easy.  If you feel confident draw one straight line or small strokes will work if you need to do that. What’s great about this is if you wait 30 seconds, run a dry brush over it and it will smooth out the line and soften it and then it is set! It wont rub off, it doesn’t look like a regular liquid eyeliner (like a felt tip pen) and it is as tiny of a line as you want it becasue you have used a tiny brush!!! (remember the size of the brush should =size of the space you are working with) Voila!  The great part is use can use this technique with any eyeshadow. Read the rest of this entry »

Dec
16
Dec
08

Dec
08

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Dec
08

These are some looks from our holidazzle phot shoot. Inspiration for real women this holiday season.

Dec
07

Welcome to the official Authentic Beauty Blogging site

I will be using this as a way to give you makeup tips, up to date information as to how you can  evolve authentically beautiful from the inside out and continue my ranting about the beauty industry.

PLEASE LEAVE COMMENTS. LET ME KNOW WHAT INFORMATION YOU WOULD LIKE TO KNOW.

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